BLACKPINK Faces Backlash Over Lisa’s Limited Screen Time in New “DEADLINE” Tour Teaser

The latest teaser video for the tour, which was released to promote the group’s new concept, featured solo shots of each member designed to reflect their unique image and personality. Fans noted the video seemed to carry a storyline reminiscent of their earlier track Lovesick Girls, adding to the anticipation and speculation about the tour’s thematic direction.
However, what should have been a celebratory moment turned sour for many Blinks as they took to social media to express disappointment over Lisa (BLACKPINK)‘s appearance—or lack thereof. Compared to her fellow members, Lisa’s screen time was noticeably brief, with her solo moment lasting only a few seconds. Viewers also pointed out that while the other members had distinct, conceptually tailored scenes, Lisa appeared without a clear thematic setup.

One fan commented, “Is everyone going to ignore the fact that Lisa barely had any screen time?” while another added, “It felt like she was just edited in at the last minute.”
The backlash has reignited long-standing concerns from fans who believe Lisa, despite her global popularity and powerful stage presence, often receives unequal treatment in promotional content. With the DEADLINE tour just around the corner, the controversy is casting a shadow over what was intended to be a major comeback moment for the group.
As of now, YG Entertainment has not issued any statement regarding the criticism. Fans continue to demand clarity and equal representation, especially as BlackPink prepares to hit the stage once again in front of a global audience.
Whether the teaser truly signals a creative oversight or is just a small piece of a larger artistic vision remains to be seen. But for now, the BLACKPINK Lisa teaser controversy is making just as many headlines as the tour itself.